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Factors To Consider While Selling The Blog

by Rajesh Kanuri on February 1, 2010

Selling a blog is one of the toughest and biggest night mare for many bloggers who want to sell their blog,  It is not an easy job to deal with and one has to be more clear in setting up things before listing the blog for sale. The most important and key things that influences the blog sale is Traffic Stats, Income Generated, Page Rank, Content and finally the popularity which is measured by backlinks.

Blog-for sale

Traffic Stats: Buyers always asks about the traffic stats of the blog and that is the first and fore first question one can expect from the person’s who were in interested in buying. One has to mention the stats of the blog for the last three months (live screenshot from the Google analytics is recommended), Mention about the type of visitors (usually one will prefer a blog with majority of organic traffic).

Blog’s Income: Blog’s income will play the vital role for estimating the value of the value, although Web Traffic for the blog is most important factor that proves the stamina of the blog but the real value of that lies in the income generated by the blog. Ususally one will prefer to procure a blog with decent amount of monthly earnings.

PageRank & Backlinks: Consider a blog with good amount of backlinks and multiple links form Dmoz and a good pagerank with the blog with less backlinks, definitely there would be some weight age for the blog with higher pagerank  will rank high in search engine results. It is quite obvious that the buyer expects this in the blog and there fore it is also most important aspect which determines the value of the website.

Content: Content is always king and no doubt that the buyer will always check the content in various ways for plagiarism. A blog with loads of useful content and backlinks will be ranked good in SERP and higher value which influences the price of the blog.

Miscellaneous: Various other factors like Design of the website, Age of the domain, Running costs like hosting charges and advertising costs, Feed Subscribers will influence the buyer and make him offer more than you expect from your blog.how to sell your blog Factors To Consider While Selling The Blog

So what are the other factors that influences the buyer while selling the blog? Do you think selling your blog or do you experience in selling the blogs/domains. Share your experience. . I love to hear that from you.

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{ 20 comments… read them below or add one }

BingMyMovies.Co.Nr February 1, 2010 at 11:28 am

Cool points and traffic stats is the major factor to be considered while selling the blog.
BingMyMovies.Co.Nr´s last blog ..Current – HQ – Video’S – Untouched DVD5 Rip – AC-3 – 5.1 My ComLuv Profile

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VISHAL February 1, 2010 at 1:29 pm

Cool tips…
VISHAL´s last blog ..The Top 10 Mozilla Firefox Add-ons, January 2010. My ComLuv Profile

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Shabnam Sultan February 1, 2010 at 2:14 pm

Nice read :) . Traffic is one of the main factors considered .Your post is quite useful.
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Sushant @ Techooze February 1, 2010 at 6:02 pm

I would also like to add the experience of a seller too. I’ve seen some low traffic blogs going for high price.
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Pubudu Kodikara February 1, 2010 at 8:59 pm

great post bro… what about number of followers and the community around the blog! (For example, the community of commentators!)
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Dana @ Blogging Update February 2, 2010 at 9:44 am

I think the blog income is the bigger factor. Great blog income will tell a blog is great blog that worthy to buy.
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Free Vector Graphics February 2, 2010 at 10:56 am

well i never thought of selling any blog still this tip is very useful for feature.
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Tinh February 2, 2010 at 12:57 pm

You might forgert one thing that is really important is domain name. No one would like to buy a blog with domain name of someone else. That is why I did not use domain as my name instead of eblogtip :-)
Tinh´s last blog ..I am 30. It is time for Birthday Party! My ComLuv Profile

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Kranthi Kiran @ w3devil February 2, 2010 at 1:44 pm

While selling a blog, content is not king but the Pagerank, even I sold many blogs (auto-blogs which are legal) without traffic but with a greater pagerank.
Kranthi Kiran @ w3devil´s last blog ..How to remove advertisements (ads) in Gmail, Yahoo and Hotmail My ComLuv Profile

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Uttoran Sen February 2, 2010 at 4:17 pm

I have sold blogs worth hundreds and thousands of dollars, and the only factor that was ever my selling point was the income of the blog, i usually sell blogs for 24 months of income, which means if a blog is making an average income of $100 a month, its price will be $2400.

The usual market rate is 12 months+ of income, but i would never bother to sell a good, consistent earner for 12 months…
Uttoran Sen´s last blog ..10 Things to do Before Making a Blog My ComLuv Profile

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TechChunks February 2, 2010 at 8:12 pm

What about factors like:
– Goodness of the domain name (SEO and non-SEO-wise)
- Whether this blog was created using an expired domain
- Number of loyal Subscribers (Feedburner, Twitter Followers, Facebook fans etc)

Good post nevertheless :)
TechChunks´s last blog ..Write for TechChunks and Earn More than Just Money (Guest Blogging) My ComLuv Profile

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Uttoran Sen February 3, 2010 at 1:26 pm

hi TechChunks,
the factors you mention are actually potentials which don’t work, even a blog on an expired domain will work if it is making income for about a year consistently…
Uttoran Sen´s last blog ..10 Things to do Before Making a Blog My ComLuv Profile

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Hema Latha February 9, 2010 at 4:47 am

TechCats !!!!!!!! :)
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Arafat Hossain Piyada February 3, 2010 at 12:48 pm

Although I never have a wish to sell my blog but this article look informative to me, so I give it my tweet love.
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Rian February 4, 2010 at 9:17 am

Wow, I never have considered selling my blog. this is my personal space on the net so I don’t think I have the guts to sell my baby hehe. Anyway, I know some people who are really interested in selling their blogs.
Rian´s last blog ..There is no Facebook Theme and Facebook Layout Available My ComLuv Profile

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Anup@Hack Tutors February 5, 2010 at 10:29 pm

Thanks for this tips! It depends upon blog author…
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Eric February 6, 2010 at 4:25 pm

I don’t think I would sell my blog but it’s very early to decide on that. I feel that over all the way to go about selling a blog would be to look at the facts of each things based on a period of time. There are going to be some things that weigh more than others as far as importance but over all what everything is worth is how I would sell.

What do you think?
Eric´s last blog ..Real Or Robot My ComLuv Profile

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shoaib hussain February 7, 2010 at 4:26 pm

Yeah ,I too think the same,I don’t think m ever gonna sell my blog(though I will never have a buyer tooo) but any ways this post is something that every blogger should read ……
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Siddhu February 6, 2010 at 7:42 pm

Selling a blog might be easy, but making another blog which is just as good is not that easy. I’ll do my best to never sell my blog….
Siddhu´s last blog ..Uniblue Speed Up My PC 2010 – Windows 7 Ready My ComLuv Profile

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Basant Singh February 9, 2010 at 8:41 am

Yes, agreed. You’ve mentioned all the factors. Perhaps traffic is the most important among all.
Basant Singh´s last blog ..Google vs. Bing: An Interesting Comparison My ComLuv Profile

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